The Balvenie is a range of single malt whiskies that went through a full creative refresh in 2021. I was brought on to build out key communications and supporting material for print & digital, as the refresh was rolled out in the US Market.
Product overview sheets covering 25 /30 / 40 year old
E Commerce banner assets for 21 and 14 year old
in-store print material promoting price callouts for key variants